In 2013 Mihaela Noroc decided to quit her job and to dedicate herself exclusively to photography and travel. She called The Atlas of Beauty into life. At first only a personal photo project The Atlas of Beauty quickly became a global undertaking. Traveling only with her backpack and her camera equipment, the photographer since then has been portraying more than 2,000 women from over 50 countries: from Germany to North Korea, from Myanmar to Iceland.

The result is a kaleidoscope of women’s portraits, which could not be more different. The photographer says about her project:

For me, beauty is diversity. It is much more than what we often see today in mass media”

In a time of ubiquitous beauty ideals, standardized bodies and body optimization, The Atlas of Beauty shows photographs that encourage women worldwide to go their own path and to discover their own beauty, beyond marketing campaigns and social constraints.

Opening Reception: Wednesday, Nov 15, 7 pm
Introduction:
Katharina Mouratidi (artistic director f³ – freiraum für fotografie) in discussion with Mihaela Noroc (photographer).

A book has recently been published by Riva.
It is available at the exhibition.
Mihaela Noroc
The Atlas of Beauty | Frauen der Welt
Riva, 352 pages; 24,99 Euro
ISBN: 978-3-7423-0374-5

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Accompanying events

Wednesday, Nov 29, 2017, 7 pm
FOTO-TALK: ON THE COUCH (in German)
Talk with Barbara Stauss (image director magazine Mare) and Johanna-Maria Fritz (photographer).

Sunday, Dec 3, 2017 + Jan 7, 2018, each 2 pm
GUIDED TOUR (English/German)
Admission: Entrance fee plus 5 Euro.

Wednesday, Dec 13, 2017, 7 pm
ARTIST TALK (in English) & BOOK SIGNING
Photographer Mihaela Noroc gives a personal insight into her project „The Atlas of Beauty“ and signs her book.

Nov 16, 2017 — Jan 21, 2018
Opening Reception: Wednesday, Nov 15, 7 pm
+ framework program, please see above

f³ – freiraum für fotografie

Waldemarstraße 17, 10179 Berlin
[Mitte | Mitte]

Opening hours: Tue – Sun 1 – 7 pm. Special opening for groups upon request.

Admission: 5 € / reduced 3 €

Public Transport:
U8 Moritzplatz, Bus M29 Oranienplatz, Bus 147 Adalbertstraße
BVG Journey Planner